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Selling television : British television in the global marketplace /

Steemers, Jeanette.

Selling television : British television in the global marketplace / Jeanette Steemers. - London : BFI, 2004. - 264 p. ill.; 24 cm.

ISBN: 184457055X

Subjects--Topical Terms:
Television broadcasting
Great Britain
Marketing

Dewey Class. No.: 384.540941 STE

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