The online advertising playbook : proven strategies and tested tactics from the Advertising Research Foundation /
The online advertising playbook : proven strategies and tested tactics from the Advertising Research Foundation /
Joseph Plummer ... [et al.].
- Hoboken, N.J. : Wiley, c2007.
- xvi, 302 p. ill.; 24 cm.
Includes bibliographical references (p. 265-289) and index.
0470051051 9780470051054
2007002550
GBA778168 bnb
Internet advertising.
HF6146.I58 / .O55 2007
659.144
Includes bibliographical references (p. 265-289) and index.
0470051051 9780470051054
2007002550
GBA778168 bnb
Internet advertising.
HF6146.I58 / .O55 2007
659.144