The experience economy : work is theatre & every business a stage /
Pine, B. Joseph.
The experience economy : work is theatre & every business a stage / by B. Joseph Pine II - Boston : Harvard Business School Press, 1999 - 254 p ill.[some b/w]; 24 cm.
Includes index.
0875848192
Product management
Product introduction
Relationship marketing
Consumer behaviour
658.5 PIN
The experience economy : work is theatre & every business a stage / by B. Joseph Pine II - Boston : Harvard Business School Press, 1999 - 254 p ill.[some b/w]; 24 cm.
Includes index.
0875848192
Product management
Product introduction
Relationship marketing
Consumer behaviour
658.5 PIN